I had assumed stakeholder Business goals and Revenue stream specific requirements as the problems mentioned in the challenge. The technical requirements are not considered in detail as we are not developing currently.

• We believe our customers have a need to know how to save themselves in disaster situation.
• Those needs can be solved with providing help and educating them to face such situations.
• My customers will be people struck in disaster.
• The primary value a customer seeks is instant help.
• We will acquire the majority of our customers through advertising campaigns through organisations, ****referral marketing.
• We will make money by receiving donations.
• Our primary competition on the market is Red Cross Apps.
• We will beat them due to usage of advanced technology, everything in a single app and building around the user needs.
• Our biggest product/service technical risk is technical issues and server downtime.
• We will mitigate or solve this by observing up to date and time of technical status.

Competitive Analysis